Why are the concepts and techniques of articles marketing gaining recent popularity? Well, there is a trend and it’s gaining momentum. The evidence points to articles and their use for free internet promotion. There is a surge in the number of website owners and marketers who are publishing articles on the various article directories, lists and niche websites. The reason is simple.  Articles generate website traffic!

What makes Article Marketing so different?

The demand for quality information and content online never ceases. Savvy webmasters and Internet marketers have realized that articles create publicity with their distribution, providing an excellent opportunity to expose their website(s) to a targeted audience.

Each article you write provides an opportunity to “plug” or promote your website. Your “plug” is typically placed in the, ”about the author section” or “Resource Box” of the article submission form. Some directories allow you place a link (or hyperlink) within the article text, which links directly to your website. Some directories will allow you to use HTML code, instead of URL addresses, to “mask” your primary keywords as actual links to your website. This is called, anchor text, and it provides a way to mask relevant wording as links to your website. The results can be phenomenal, with potentially thousands of unique backlinks to your website, stemming from the multiple distribution of your “free” article to numerous websites.

Article marketing continues to gain popularity, because it’s a winning free proposition. As an article writer and publisher, you’ll want webmasters and marketers to add your “free” article to their websites, giving you multiple article exposure and huge earning potential.  And, everybody is happy!

But, you say you can’t Write!

Article writing is surprisingly easy, especially if you already know something about a given topic. Typically, articles average 300 – 500 words in length. So, any attempt to write shouldn’t leave you clueless, after just a little research. You can also increase your knowledge base with books at Amazon.com. Best seller books like, Content Rich: Writing Your Way to Wealth on the Web, by Jon Wuebben , can put you well on your way to article writing success.

Some marketers and webmasters have their articles written for them. Visit any free lance writers’ website, such as elance.com, and you’ll find someone who will write for you, for $10 to $40 per article. As with any purchase, let the buyer beware! Give the prospective writer a small assignment at first; perhaps, one or two articles to get a feel for the quality of their work.

Always remember, an article submission represents you, your website, and your product. So, quality is paramount.

How and Where to Submit Articles?

So, you have an article, and it’s ready to go…now what? To make this work, you must submit your articles to the best Article Directories, Article Announcement Lists and industry specific websites.

To improve efficiency, some article marketers are using article submission software to speed up the process.  Article submission software can also help with the “where do I submit it?” question, where in some cases, the Article Directories and Announcement Lists are pre-loaded in the software. In addition, some software will allow you to add your own websites to its submission list.

I highly recommend article writing software and article submission software for improving productivity. The time and work they save are well worth their nominal cost. I personally use article submission software to submit to the “basic” directories. Then, I go to Google, type in my article topic, plus the words “submit article”, and usually find a hundred or more websites which cater to the niche I’m promoting. I have both the list in my software and the Google niche sites as well. Basically, it’s a numbers game. The more articles you write and submit, the more earning potential you create. And, it’s actually much easier than it sounds, even for those who think they can’t write. Just try it; you’ll love the monetary results!…and It’s all pure gravy!

If others can succeed at this, so can you. I recommend internet marketing help from the resource box below. See what existing and newly successful, aspiring internet millionaires are doing, and how some have advanced to an automated marketing system, which helps them create an auto-pilot Internet income.